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description

Tune8

Tune8 is a car care brand which market through-out Indonesia. Tune8 products developed, manufactured and distributed by PT Tunas Delapan Indonesia which had 15 years experience in distribute car care brand. Tune8 developed as a local products which expected to meet consumers expectation for an affordable and reliable products.

Tune8 account was a full service project. Jippy Rinaldi Studio assigned to develop comprehensive brand identity and innovative marketing program.

The name Tune8 derived from tune and aid. The core idea is "an aid to maintain your vehicle in its perfect form". In developing time, the client decide to revolved word "aid" to a number 8, which in chinese heritage represents prosperity.